Campaign Professionals Program
What is a Campaign Professional?
A Campaign Professional is an individual carefully selected by his or her organization who is assigned to work in the United Way campaign for a specified period of time. During this time, he or she is relieved of regular job responsibilities.
Advantages of the Campaign Professional Program
To the campaign Professional:
- Develops contacts with key community leadership
- Develops leadership skills and gains community exposure not otherwise available in his/her day-to-day job
- Learns to work effectively with people of varying social, economic, and cultural backgrounds
- Learns to adapt to different personalities and situations under pressure
- Develops organizational and planning skills – including knowledge of the importance of timing and deadlines
- Feels more a part of the community and can take pride in knowing his/her work is helping to improve the community
To the Campaign Professional’s Company:
- Gains a new and challenging way to expose and test its personnel in the areas of salesmanship, leadership, and organizational skills
- Demonstrates its concern for the community’s social well-being through good community relations and involvement
- Provides its personnel with a unique knowledge of the community’s economic, social, and physical characteristics
To the Community:
- Gains knowledgeable, active citizens who serve as a reservoir of potential civic leadership with firsthand experience in volunteerism
- Experiences a strengthened spirit of community self-help
- Becomes better acquainted with responsible sources of community concern within local businesses, education, labor, and civil service organizations
To the United Way:
- Achieves a broadened base and high levels of giving among executives and employee groups
- Keeps the campaign/administration costs low
- Gains knowledgeable spokespersons who can relate their United Way experience and resources to others back at their organizations, in the neighborhoods, and at home
- Gains a new source of future leaders for itself and its supported agencies
If you are interested in supporting United Way of Aiken County by providing a Campaign Professional from your organization, please contact Ellen Luton at 803.648.8331 ext. 212.
Ashley Luton Susan Sadler Seneca Johnson
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